Privacy Policy
This policy explains what information Magic Motion Studio collects when you visit this website, submit an enquiry, book a call or subscribe to updates, how that information is used, who it is shared with, and what rights you have over it.
Last updated: 28 September 2026
We collect the details you give us when you contact us, plus standard analytics about how the site is used. We do not sell your information. We use it to reply to you, deliver work you have commissioned, and improve the site. You can ask us at any time what we hold about you and ask us to delete it.
1. Who we are
Magic Motion Studio is an animation studio producing explainer videos, 2D animation, anime animation, motion graphics and 3D animation for clients internationally. This website is magicmotionstudio.com.
For the purposes of data protection law, Magic Motion Studio is the controller of the personal information described in this policy.
Business name: Magic Motion Studio
Contact:info@magicmotionstudio.com
2. What we collect
Information you give us directly
- Enquiry and contact forms. Name, email address, company or brand name, phone number where you provide one, and the content of your message, including project details, budget indications and timelines.
- Scheduling a call. When you book through our embedded scheduling tool we receive your name, email address, selected time and any answers you give to the booking questions.
- Email subscriptions. If you subscribe to updates through a form or on-site prompt, we collect your email address and the date of subscription.
- Project materials. If you become a client, we receive whatever you send us in order to produce the work: scripts, brand assets, briefs, feedback and correspondence.
Information collected automatically
- Usage data. Pages visited, time on page, referring source, approximate location derived from IP address, device type, browser and operating system.
- Technical and security data. IP address, request logs and failed login attempts, collected by our security plugin to detect and block malicious activity.
- Country-level location. Our site uses IP-based country detection for access control and regional content.
We do not deliberately collect special category information such as health data, and we ask that you do not send it to us through our forms.
3. How we use it
| Purpose | What this involves |
|---|---|
| Responding to enquiries | Replying to you, preparing a quote or scope, and arranging a call |
| Delivering commissioned work | Managing your project, sharing drafts, taking feedback and delivering final files |
| Administration and billing | Issuing invoices, keeping financial records and meeting tax obligations |
| Site improvement | Understanding which pages are useful so we can improve the content and structure |
| Marketing communications | Sending updates or portfolio news, only where you have asked to receive them |
| Security and fraud prevention | Detecting attacks, blocking malicious traffic and protecting the site |
| Legal compliance | Meeting obligations that apply to us and responding to lawful requests |
We do not sell your personal information, and we do not share it with third parties for their own marketing purposes.
4. Legal basis for processing
Where data protection law requires us to identify a legal basis, we rely on the following.
- Performance of a contract. Processing needed to deliver work you have commissioned or to take steps before entering an agreement with you.
- Legitimate interests. Responding to enquiries, keeping the site secure, and understanding how the site is used, balanced against your rights.
- Consent. Marketing emails and non-essential cookies. You can withdraw consent at any time.
- Legal obligation. Retaining financial records and responding to lawful requests.
5. Third party services we use
The following services process information on our behalf or receive data when you interact with parts of this site. Each operates under its own privacy policy.
| Service | What it does and what it receives |
|---|---|
| Web hosting | Hosts this website and stores form submissions and server logs, including IP addresses |
| Form tools | Process and store enquiry form submissions and deliver them to us by email |
| Scheduling tool | Handles call bookings and receives the name, email and booking details you provide |
| Google Analytics and Search Console | Provide aggregated statistics about site usage and search performance |
| Email capture and on-site prompts | Display subscription prompts and store email addresses you submit |
| Review platform | Displays client reviews. Visiting a review widget may set cookies from that provider |
| Social media embeds | Instagram content embedded on the site may set cookies from that platform |
| Video embeds | Videos embedded from YouTube are served in privacy-enhanced mode where available |
| Security plugin | Logs IP addresses and request data to detect and block malicious traffic |
6. Cookies and tracking
Cookies are small files stored on your device. This site uses them for the following purposes.
- Essential cookies. Required for the site to function, including security, caching and form submission. These cannot be switched off.
- Analytics cookies. Help us understand which pages are visited and how visitors move through the site. Data is aggregated.
- Functional cookies. Set by embedded content such as video players, scheduling tools, review widgets and social feeds.
You can control cookies through your browser settings, including blocking or deleting them. Blocking essential cookies may stop parts of the site working. Where required in your region, we ask for consent before setting non-essential cookies.
7. How long we keep your information
| Type of information | Retention period |
|---|---|
| Enquiries that do not become projects | 24 months from last contact |
| Client project records and correspondence | 7 years after project completion |
| Financial and invoicing records | As required by applicable tax law, typically 5 to 7 years |
| Email subscription data | Until you unsubscribe, then removed within 30 days |
| Analytics data | 14 months, as configured in our analytics account |
| Security logs | Up to 90 days |
8. Sharing and disclosure
We share personal information only in these circumstances:
- Service providers. The tools listed above, which process data on our instructions.
- Contractors and collaborators. Where a project requires specialist freelancers such as voice artists or animators, they receive only what is needed to do the work and are bound by confidentiality.
- Professional advisers. Accountants and legal advisers where necessary.
- Legal requirements. Where we are required to disclose information by law or to protect our rights.
- Business transfer. If the business is sold or restructured, information may transfer to the new owner under the same protections.
9. International transfers
We work with clients internationally and some of the services we use store data outside your country, including in the United States. Where information is transferred internationally, we take reasonable steps to ensure it remains protected to a standard comparable to that in your own jurisdiction, including relying on the provider's standard contractual clauses where applicable.
10. Security
We take reasonable technical and organisational measures to protect your information, including encrypted connections (HTTPS), access controls, a website firewall and malware scanning, and restricted access to project files.
No method of transmission or storage is completely secure. If a breach occurs that is likely to result in a risk to your rights, we will notify you and the relevant authority as required by law.
11. Your rights
Depending on where you live, you may have the following rights over your personal information.
- Access. Ask what we hold about you and receive a copy.
- Correction. Ask us to correct information that is inaccurate or incomplete.
- Deletion. Ask us to delete information we no longer need to hold.
- Restriction and objection. Ask us to limit how we use your information, or object to certain processing.
- Portability. Receive your information in a portable format.
- Withdraw consent. Where we rely on consent, withdraw it at any time.
- Opt out of marketing. Unsubscribe from any marketing email using the link in that email.
To exercise any of these, contact us using the details below. We will respond within the period required by the law that applies to you, and within 30 days wherever possible. We may need to verify your identity first.
If you are unhappy with how we have handled your information, you may complain to your local data protection authority. In Australia that is the Office of the Australian Information Commissioner. In the United Kingdom and European Economic Area, your national supervisory authority.
12. Children
This site and our services are directed at businesses and are not intended for children. We do not knowingly collect personal information from anyone under 16. If you believe a child has provided us with information, contact us and we will delete it.
13. Changes to this policy
We may update this policy as our services, tools or legal obligations change. The date at the top shows when it was last revised. Where a change materially affects how we handle your information, we will take reasonable steps to bring it to your attention.
14. How to contact us
For any question about this policy, or to exercise any of the rights above:
Email:info@magicmotionstudio.com
You can also reach us through our contact page.